NORGIPS products in new packaging!
We are pleased to announce that, in order to meet the high demands of the market and following our strategy of strengthening awareness of our products, we are introducing changes that will allow us to respond even better to the needs of customers and contractors.
We carried out a series of studies and market analyses, which led to our decision to modify the packaging of our products. This change is a deliberate step to:
- Standardise the appearance of packaging across the entire NORGIPS product range, which will result in better recognition on the shelves.
- Better tailoring of content on packaging to provide maximum useful information to customers.
- The introduction of the legendary hero, the Viking, which emphasises our Scandinavian roots and reflects the qualities with which we identify: bravery, character and feisty.
Products in the new packaging will soon start to appear systematically at points of sale. We will support their promotion on an ongoing basis to build a stronger position for the NORGIPS brand in the market.
At the same time, we assure you that none of the existing product parameters are being changed.